AEST 12:00, THU FEB 7 2013
To the delight of women around the world, David Beckham has once again stripped off for his H&M underwear range.
In an extended advertisement, filmed by David's friend and Snatch director Guy Ritchie, Becks runs around Beverly Hills in his 2013 H&M underwear.
The ad shows him running through his neighbourhood as he gets his clothes torn off.
Beck's said he was delighted to work with British director Guy on the project. "I hope everyone has as much fun watching the film as I had making it," he said.
See some behind the scene shots and watch the video here!